The Why Whisper Collective is a renowned strategy and marketing firm that works with innovative business and nonprofit leaders to amplify social, economic, and environmental impact throughout the world. They’ve received attention for their work – which ranges from providing leadership in global marketing for companies such as JP Morgan and Barbie, to anti-bullying advocacy, to HIV research and education – in major media outlets such as Inc Magazine, Fast Company, and The Huffington Post. Most recently, they’ve taken notice of Shyan Selah’s Cafe Noir Project and interviewed him for the Why Whisper Blog as a top example of what they call “Corporate Social Responsibility,” for his special brand of musical activism being held within select Starbucks locations across the country.

One of the most important things for us all to understand is that social impact is not relegated to one particular sector or job. If you’re interested in bettering the world, you can absolutely find a way to do it.

Seattle-based musician Shyan Selah is an inspiring example. Rather than use his passion for music to pursue fame, he chose a different path: Through his Café Noir project, he is leveraging music to bring communities together and offer hope and healing to those who are struggling…Click here to read more of blogger Kate Vandeveld’s interview with Shyan.